{"product_id":"get-to-the-point-2e","title":"Get to the Point 2E","description":"\u003cp\u003eDeliver razor-sharp points in all of your work communications! This updated classic enables you to captivate any audience, create meaningful impact, and make your words matter.\u003c\/p\u003e\n\u003cp\u003eEvery time you communicate, you’re trying to move someone to feel, think, and act. You’re trying to make a point. But very few communicators—regardless of their purpose or position—know their points, have true points, or even understand what a point is, rendering themselves pointless.\u003c\/p\u003e\n\u003cp\u003eIn this expanded second edition of the bestselling Get to the Point!, Joel Schwartzberg draws on his decades of experience as a strategic communications executive and public speaking coach to deliver a masterclass in high-impact communications for the digital age.\u003c\/p\u003e\n\u003cp\u003eThe new edition features a substantial amount of new content, including surprising research, real-world insight, and actionable tips that meet the modern needs of professionals up and down the organizational chart.\u003cbr\u003e\u003c\/p\u003e","brand":"Berrett-Koehler","offers":[{"title":"Default Title","offer_id":47094613934237,"sku":"9798890571052","price":124.9,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0511\/7575\/1837\/files\/9798890571052_mph.jpg?v=1762827628","url":"https:\/\/mphonline.com\/products\/get-to-the-point-2e","provider":"MPHOnline.com","version":"1.0","type":"link"}