Weight: 420 g
If you're not using Instagram to your advantage, you have to start now. Instagram is the hottest social media site today: Two years after its launch, the number of its daily mobile users surpassed that of Twitter. Then Facebook purchased it for a billion dollars--and it took the world by storm.
Instagram Power provides everything you need to grab customers on the world's most popular photo-sharing site. This guide covers it all--from setting up an account to promoting a brand to integrating the photo-sharing app into an existing marketing strategy. Learn how to:
- CREATE THE MOST EFFECTIVE IMAGE FOR YOUR NEEDS
- IDENTIFY PROSPECTIVE CUSTOMERS WITH HASHTAGS
- DEVELOP A MARKETING PLAN TAILORED FOR THE SITE
- LAUNCH A NEW PRODUCT
- CREATE A MINI SOCIAL NETWORK OF CUSTOMERS ON INSTAGRAM
- TRACK AND MEASURE YOUR EFFORTS
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