Like Me, Follow Me: Using Facebook & Twitter to Boosts Your Business

LIKE ME, FOLLOW ME is a practical guide to making the most of social media to achieve effective communications, branding and engagement. Social media is the buzzword of the moment but it's not fad. It's here to stay. But social media can be very confusing with a dizzying array of options available. This book focuses on two Big Kahunas of the social media scene. This book will teach you how to leverage on them for the maximum effect and boost you company's communications, branding and customer service offerings.

“A timely book that cuts away the fat and drills down to the essence of what is need ed to make full use of Facebook and Twitter to boost your business.”

~ Mark Chang, CEO of Jobstreet.com

“A very practical book on how to use social media to reach out to today's and tomorrow's customers. This is the book every business owner would read in order to compete in the Internet age.”

~ Ng Wan Peng, COO of Multimedia Development Corporation

Oon Yeoh, a veteran journalist of online and offline media, has been writing about New Media's impact on society and businesses for the past decade. This is his seventh book.

Chris Leong, a senior executive at Cradle Fund and former technology evangelist at Microsoft, is currently completing his MBA on the use of social media for branding and marketing.