{"product_id":"the-storytelling-book-finding-your-golden-thread-for-more-effective-presentations-10th-anniversary-edition","title":"The Storytelling Book: Finding your golden thread for more effective presentations (10th Anniversary Edition)","description":"\u003cp\u003eBusiness presentations could be simpler, more engaging and so much more effective, and our business lives so much more rewarding if we remember to restore the emotional power of storytelling.\u003c\/p\u003e\n\u003cp\u003e In an age that is Data Rich but Insight-Poor and when most people in the world of business find themselves caught up in a system of numbers and spread sheets, this influential book (now celebrating its 10th anniversary) shows that the time has come to restore the lost art of storytelling; to put the “author” back in “authority”; to write less and think more. Though a simple step-by step approach, the author shows that we need to change how we communicate in our day-to-day lives, and that if we revert to our inherent role as storytellers we are more likely to be both more effective and productive, and a lot less frustrated into the bargain.\u003c\/p\u003e","brand":"Lid Publishing","offers":[{"title":"Default Title","offer_id":47275397578909,"sku":"9781915951809","price":67.9,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0511\/7575\/1837\/files\/9781915951809_mph.jpg?v=1767836509","url":"https:\/\/mphonline.com\/products\/the-storytelling-book-finding-your-golden-thread-for-more-effective-presentations-10th-anniversary-edition","provider":"MPHOnline.com","version":"1.0","type":"link"}