{"product_id":"the-unnoticed-entrepreneur-how-entrepreneurs-can-leverage-their-authenticity-to-build-brands","title":"The UnNoticed Entrepreneur - How Entrepreneurs Can Leverage Their Authenticity to Build Brands","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eHalf a century of marketing masterclasses in one book\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRead \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eThe UnNoticed Entrepreneur: How Entrepreneurs can Leverage their Authenticity to Build Brands\u003c\/span\u003e\u003cspan\u003e and gain access to an exclusive mastermind where 50 entrepreneurs across the globe share their marketing experience of crossing the chasm from obscurity to recognition. This book is a no-nonsense guide to overcoming the hurdles of marketing and public relations, explained by people who have done it, not by consultants who sell it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDrawing on the wisdom shared by podcast guests, this book delivers case studies, actionable insights and details of the tech stack apps that will help any business owner achieve brand recognition. Each chapter concludes with \"strategy smoothies,\" detailed steps that are free and simple to implement. Inside you’ll also learn:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eThe importance of adaptability, vision, and genuine leadership in revitalizing established brands for the digital age.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eSpecific knowledge from visionaries who showcase how integrating technology with traditional business wisdom can redefine success\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eThe significance of customization and technology in meeting consumer needs\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cbr\u003eWith 50 case studies drawn from entrepreneurs around the world across various industries, this book is a must-read for every business owner who is ready to unlock the secrets to sustainable growth.\u003c\/span\u003e\u003c\/p\u003e","brand":"Capstone","offers":[{"title":"Default Title","offer_id":46424819794077,"sku":"9781394195756","price":93.06,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0511\/7575\/1837\/files\/9781394195756_MPH.jpg?v=1738558034","url":"https:\/\/mphonline.com\/products\/the-unnoticed-entrepreneur-how-entrepreneurs-can-leverage-their-authenticity-to-build-brands","provider":"MPHOnline.com","version":"1.0","type":"link"}