A Search for Competitive Advantage
ISBN: 9780367024154
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Title
RM502.39
Publisher,Routledge
Publication Date,
Format, Hardcover
Weight, 249.48 g
No. of Pages, 94
This shortform book presents key peer-reviewed research selected by expert series editors and contextualised by new analysis from each author on how British industrial firms achieved a competitive advantage. With contributions on industrial cartelisation, organisational structure, the quality of British management, marketing and trade marks, labour relations, and technological innovation, this volume provides an array of fascinating insights into industrial history. Of interest to business and economic historians, this shortform book also provides analysis and illustrative case-studies that will be valuable reading across the social sciences--