Artpreneur - The Step by step Guide to Making a Sustainable Living from Your Creativity

ISBN: 9781400235148
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RM93.95
Product Details

Publisher,HarperCollins Focus
Publication Date,
Format, Paperback
Weight, 286 g
No. of Pages, 256

A step-by-step art business handbook to transform your creative ideas into a profitable business.

No matter what kind of 
creative artist you are -whether you're a musician, photographer, painter, writer, dancer, singer, or any other medium with aspirations of making a living from your art, this is the perfect time to turn your creative ideas into a successful art business. With gatekeepers no longer controlling the market, anyone with a laptop and a dream can make a thriving living from their creativity.

This is the definitive sales and marketing artist handbook and a valuable art business reference for selling your art. Each page provides the inspiration and practical steps you need to build a personal brand, overcome starving-artist syndrome, and finally make consistent sales from your art. Artpreneur provides the methods and tools to build a confident mindset, take charge of your destiny, and create a clear path to success.

Miriam Schulman, the host of the
Inspiration Place podcast, breaks down the five core elements in the "Passion to Profit" planning framework to help you develop your art business—so that you can have the time and freedom to do what you love:
  • PROSPECTING: Build an audience of followers, fans and collectors who want what you've got and are prepared to pay top dollar.
     
  • PRODUCTION: Draw attention to your creations by embracing your authenticity.
     
  • PRODUCTIVITY: Create work-life balance by managing your priorities and setting manageable goals.
     
  • PROMOTION: How to sell your art in an authentic and non-salesy way.
     
  • PRICING: Price your art, products, or services based on cutting-edge research that explains buyer psychology.

After twenty years of successfully selling art and coaching other artists, Miriam knows that now's the time to pursue your highest dreams and finally make a living from your art.

About the Author

Miriam Schulman is an accomplished artist and art business expert who has built a multiple six-figure art business through her unique "Passion to Profit" planning framework. Her journey to becoming a successful artist and art business expert began after a career in the corporate world. The events of 9/11 led her to pursue her true passion for art, and she initially struggled to market her small creative business. However, she soon discovered that time-tested sales strategies could also be applied to marketing and selling art. And with that, her art business took off.
  • Dimensions ‏ : ‎ 5.54 x 0.62 x 8.34 inches

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