Beyond Self-Interest : Why the Market Rewards Those Who Reject It
Author: Pelc, Krzysztof
ISBN: 9781526648143
RM99.90
Publisher,Bloomsbury UK
Publication Date,
Format, Paperback
Weight,
No. of Pages,
In Beyond Self-Interest, Krzysztof Pelc argues that those who prosper increasingly do so by spurning prosperity, or by convincing others that they are pursuing passion, purpose, love of craft - anything but their own self-advancement. From the Puritans, who followed a religious calling and yet made a killing; to the fastest-growing firms of today, who claim to be 'changing to the world' through 'doing what they love', declaring passion over profit is a profitable move.
