Build your Community
Author: Millington, Richard
ISBN: 9781292329994
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RM95.76
Publisher,Pearson
Publication Date,
Format, Paperback
Weight, 460 g
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A powerful customer community will help you to scale customer support, attract new customers, and gather indispensable feedback and knowledge. But how do you make it happen?
Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you to:
* Start from scratch and attract your first members.
* Find and design the perfect platform for your community.
* Keep members engaged, sharing expertise, and helping each other.
* Create a magnetic community culture - unique from any other online destination.
* Position you and your organisation at the center of your field.
* Budget for your community with a detailed breakdown of costs and resources required.
Build Your Community fuses proven principles from the world of psychology with user experience and design thinking into a foolproof approach helping you to:
* Start from scratch and attract your first members.
* Find and design the perfect platform for your community.
* Keep members engaged, sharing expertise, and helping each other.
* Create a magnetic community culture - unique from any other online destination.
* Position you and your organisation at the center of your field.
* Budget for your community with a detailed breakdown of costs and resources required.