Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement


Price:
Sale price RM89.78
Stock:
Currently unavailable

Product details:

Publisher: John Wiley & Sons

ISBN: 9781119790112

Format: Hardcover

Weight: 420 g

Customer Reviews

Based on 1 review
100%
(1)
0%
(0)
0%
(0)
0%
(0)
0%
(0)
T
Tiong Yong Keu
Customer Data Platforms: Use People Data to Transform the Future of Marketing Engagement

This book addresses one of the most important marketing narratives of the decade, backed with fresh insights and brilliant ideas. Whether you are new to marketing or an expert, this is a must read for any digital marketer, CX or data professional!

Payment & Security

Payment methods

Public Bank Mastercard CIMB Bank FPX Hong Leong Bank Maybank Visa

Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.


Security