Digital Makeover: How L'Oreal Put People First to Build a Beauty Tech Powerhouse
ISBN: 9781119706106
RM89.78
Publisher,John Wiley & Sons Inc
Publication Date,
Format, Hardcover
Weight,
No. of Pages,
Digital Makeover: How L'Oreal Put People First to Build a Beauty Tech Powerhouse examines L'Oreal's successful people-driven digital transformation. Professors and authors Beatrice Collin and Marie Taillard set out exactly how L'Oreal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners.
