Weight: 436 g
An unparalleled insiders look at the management practices that have made McDonalds a household name on six continents--that everyone can use
What is it about McDonalds that has made it not only the number-one fast-food franchise in the world, but a branding icon second only to Coca-Cola for world wide name recognition? Few people are as well qualified to answer that question as Paul Facella. Beginning behind the counter at age sixteen, Facella literally grew up in the companys culture. From counter, to grill, to Executive Vice President, Facella, over the course of his distinguished thirty- four year career at McDonalds, developed an intimate knowledge of the fast-food behemoths management practices as well as personal ties to its legendary leaders, including founder Ray Kroc, and former president Ed Rensi and former CEO Fred Turner.
In Everything I Know About Business I Learned at McDonald's Paul Facella takes you inside to offer for a uniquely intimate and authoritative look at the McDonalds organization, system, and culture. He extracts powerful lessons for managers, executives, and entrepreneurs in all industries on leadership, people development, and teamwork.
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