Get Different : Marketing That Gets Noticed and Gets Results
Author: Michalowicz, Mike
ISBN: 9780593330630
RM122.50
Publisher,Portfolio Us
Publication Date,
Format, Hardcover
Weight,
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Shelf: Non-Fiction Books / Business Finance & Accounting / Marketing
Shelf: Non-Fiction Books / Business Finance & Accounting / Marketing
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In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it differentiate?
2. Does it attract?
3. Does it direct?
1. Does it differentiate?
2. Does it attract?
3. Does it direct?
