If You Will Lead: Enduring Wisdom for 21st-Century Leaders

If You Will Lead: Enduring Wisdom for 21st-Century Leaders provides readers with guidance for any sort of leadership journey. Whether you are a seasoned executive or just starting your first leadership role, this book will help you grow as a leader. Doug Moran starts by posing four critical questions for every reader to consider:

1. Who am I?
2. What do I want?
3. How can I get others to make their own choice to follow me?
4. How can I earn and retain the privilege to lead?

If You Will Lead helps each reader discover his or her own answers to these pivotal questions.

Moran has taken Rudyard Kipling’s classic poem "If—" and created a leadership framework out of it that comprises sixteen eternal and essential leadership attributes. He draws on noteworthy historical events to illustrate how great leaders like Martin Luther King, Abraham Lincoln, Mother Teresa, and others applied these leadership attributes to achieve extraordinary results.

If You Will Lead uses the power of storytelling to teach its leadership lessons. It combines bigger-than-life examples with everyday stories to help leaders apply its lessons to their own leadership challenges, whatever they may be. It's a practical guide that offers numerous resources and tools to help readers hone their skills and achieve their full potential.

About the Author

Doug Moran has more than 25 years of leadership experience in a variety of industries. He has worked for Verizon and Capital One (where he was CIO of the financial services division), and served the Governor of the Commonwealth of Virginia as deputy secretary of Health and Human Resources, chief operating officer of the department of social services, and telecommunications director. His leadership consultancy, If You Will Lead LLC, focuses on leadership development, executive coaching, organization excellence, and infrastructure strategy. Moran lives in Richmond, Virginia, and serves on the boards of the Virginia Children’s Health Insurance Program Advisory Commission and the Better Housing Coalition.

Reviews

"Leadership consultant Doug Moran offers a fascinating, instructive perspective that identifies the “If Sixteen Leadership Attributes” that [Rudyard] Kipling's poem describes. Moran’s well-researched biographies of historic figures illustrate qualities Kipling found essential to great leadership. getAbstract recommends Moran’s insights to students of history and to good leaders seeking to become great." —Washington Post

"Doug Moran, a former Capital One CIO and Virginia state commissioner, offers perspectives on principled leadership." —Baseline Magazine

"There is considerable wisdom to be garnered from Doug's perspective....There is no question that any leader who embraces the quest for continued learning will benefit from this book. Read it. Learn from it. Share it." —Kristin Kaufman, founder of Alignment Inc.

"If You Will Lead uses the power of storytelling to teach its leadership lessons. It combines bigger-than-life examples with everyday stories to help leaders apply its lessons to their own leadership challenges, whatever they may be." —Interview Angel

"Provocative, engaging and helpful... Many of the 'If Sixteen' leaders whose lives Doug chose to chronicle are people I thought I knew about, and/or whose careers I had formed solid opinions about. However, Doug’s biographical information about them, coupled with his unique interpretations, provided healthy challenges to my understandings." —Susan Palmer, founder of Susan Palmer Consulting

Dimensions: 14.99 x 2.29 x 22.61 cm