Influence : Powerful Communications, Positive Change
Author: Stones, Adam
ISBN: 9789063696115
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RM129.90
Publisher,BIS Publishers B.V.
Publication Date,
Format, Paperback
Weight, 450 g
No. of Pages, 224
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Shelf: Non-Fiction Books / Business Finance & Accounting / Business Communication & Presentation
Shelf: Non-Fiction Books / Business Finance & Accounting / Business Communication & Presentation
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When you want to change the world, how do you get the world on board?
Influence is the communications playbook changemakers, entrepreneurs and aspiring leaders everywhere have been waiting for. The book uniquely guides you through the Five Traits of Influence, step by step. You will activate your purpose, identify your audiences, build your brand, construct a communications plan and master core skills. These skills cover behaviour change, body language, persuasive conversations, killer content, storytelling, writing craft, PR and TED-standard public speaking.
Influence is the communications playbook changemakers, entrepreneurs and aspiring leaders everywhere have been waiting for. The book uniquely guides you through the Five Traits of Influence, step by step. You will activate your purpose, identify your audiences, build your brand, construct a communications plan and master core skills. These skills cover behaviour change, body language, persuasive conversations, killer content, storytelling, writing craft, PR and TED-standard public speaking.