Insane Mode: How Elon Musk’s Tesla Sparked an Electric Revolution to End the Age of Oil

ISBN: 9780571327676
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Product Details

Publisher,Faber & Faber
Publication Date,
Format, Paperback
Weight, 244 g
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As McKenzie's rigorously reported account shows, Tesla has triggered frenzied competition from newcomers and traditional automakers alike, but it retains an edge because of its expansive infrastructure and the stupendous battery factory it built in the Nevada desert. The popularity of electric cars is growing around the world, especially in China, and McKenzie interviews little-known titans who have the money and the market access to power a global electric car revolution quickly and decisively.

Insane Mode started off as a feature on the dual-motor Tesla Model S, which gave the car Ferrari-like acceleration, but it's also the perfect description of the operating cycle of a company that has sworn it won't rest until every car on the road is electric. Here is a story about the very best kind of American ingenuity and its history-making potential. Buckle up!

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T
Tony Lim

Insane Mode: How Elon Musk’s Tesla Sparked an Electric Revolution to End the Age of Oil