It's Not How Good You Are, It's How Good You Want to Be - MPHOnline.com

It's Not How Good You Are, It's How Good You Want to Be

Author: Arden,Paul
ISBN: 9780714843377
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RM44.90
Product Details

Publisher,Phaidon Press Ltd
Publication Date,
Format, Paperback
Weight, 300 g
No. of Pages,

It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world a pocket bible for the talented and timid to help make the unthinkable and the impossible possible. The worlds top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes and creativity, all endeavours that can be applied to aspects of modern life. This book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom, packed into easy-to-digest, bite-sized spreads. If you want to succeed in life or business, this is a must.

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Customer Reviews

Based on 3 reviews
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n
nurshahirah saleh

nice book to read

R
Rohani binti To'
It's Not How Good You Are, It's How Good You Want to Be

This is an excellent book to continue your inspiration and positive outlook in your life. It definitely helps with business, personal, relationships, and any other goal you have.The quotes and content are original thinking, inspirational and refreshing.Makes you feel a lot more motivated after you get through this book.

J
JAMES SELVARAJ
It's Not How Good You Are, It's How Good You Want to Be

This is an excellent book to continue your inspiration and positive outlook in your life. It definitely helps with business, personal, relationships, and any other goal you have.