Mad for Ads
Author: Fyvie, Erica/ Turner, Ian (ILT)
ISBN: 9781525301315
RM139.15
Publisher,Kids Can Pr
Publication Date,
Format, Hardcover
Weight,
No. of Pages, 64
A behind-the-scenes introduction to advertising and its influence in today’s commercially saturated world informs young readers about the psychological techniques that advertisers use and how to develop informed, responsible media literacy. Illustrations.
