Running with Purpose : How Brooks Outpaced Goliath Competitors to Lead the Pack
Publisher,HarperCollins Leadership
Publication Date,
Format, Hardcover
Weight,
No. of Pages, 304
Shelf: Non-Fiction Books / Business Finance & Accounting / Business Biography / Company Profile
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This leadership memoir starts with Jim Weber's seventh-grade dream to run a successful company that delivered something people passionately valued. Fast forward to 2001, Jim became the CEO of Brooks and, as the struggling brand's fourth CEO in two years, he faced strong headwinds. A lifelong competitor, Jim devised a one-page strategy that he believed would not only save the company but would also lay the foundation for Brooks to become a leading brand in the athletic, fitness, and outdoor categories. To succeed, he had to get his team to first believe it was possible and then employ the conviction, fortitude, and constancy of purpose to outperform larger brands. Brooks' success was validated when Warren Buffett made it a standalone Berkshire Hathaway subsidiary in 2012.
About the Author
Weber's professional journey includes leadership roles for several consumer products brands such as chairman and CEO of Sims Sports, president of O'Brien International, vice president of The Coleman Company, and various roles with The Pillsbury Company. Weber also spent several years in banking as managing director of U.S. Bancorp Piper Jaffray Seattle Investment Banking practice and as a commercial banking officer at Norwest Bank Minneapolis (now Wells Fargo).
Weber received a bachelor's degree from the University of Minnesota's Carlson School of Management and a Master of Business Administration degree with high distinction from The Tuck School of Business at Dartmouth College. He currently serves on the boards of directors for Brooks and The Tuck School.
- Dimensions : 6.3 x 0.82 x 9.3 inches
