Secrets of Power Persuasion for Salespeople

This book is divided into four sessions, covering essential topics such as:

• How to play the persuasion game: the 8 magic keys that control buyers; the 15 ways to make buyer believe you; how to make people decide quickly with the pressure of time; and the 8 verbal persuasion ploys to control the buyer
• How to analyze any buyer: how to distinguish "matchers' from mismatchers, ' what motivates buyers; and how they decide what they want
• How to become a power persuader: how to develop charisma and the 12 ways to project charisma to everyone you meet; the secrets to remembering names and faces; and easy ways to use humour as a way to persuade buyers
• How to master persuasion techniques; the 8 keys to persuade and angry buyer; how to build credibility; and the 8 reasons why buyers sometimes won't open up