SEO Fitness Workbook: The Seven Steps to Search Engine Optimization Success on Google

SEO, or Search Engine Optimization, of course, is the art and science of getting your company to the top of search engines like Google and Bing. Why is SEO so valuable? Simply put, because customers turn first to Google to find new products and services, new companies and consultants! SEO means getting to the top of Google means getting more sales leads!

The SEO Fitness Workbook is your hands-on guide to getting to the top of Google. Unlike other boring books written by nerds for nerds, the SEO Fitness Workbook speaks in plain English and presents step-by-step instructions to mastering the game of search engine optimization. The author, Jason McDonald, has instructed thousands of people in his classes in the San Francisco Bay Area, including Stanford Continuing Studies, as well as online. Jason speaks in simple English and uses the metaphor of “The Seven Steps to SEO Fitness” to explain to you how to “get SEO fit.”