Speechwriting
Author: Lancaster, Simon
ISBN: 9780709089179
RM208.46
Publisher,Robert Hale Ltd
Publication Date,
Format, Paperback
Weight,
No. of Pages, 288
A guide to writing a speech that reveals the tools and techniques of the trade, such as how to win an argument, construct a sound bite and perform on stage. It covers the crafts of editing, sound bites, media manipulation, performance and strategy, giving useful practical guidance to professional or aspiring speechwriters.
