The Collective Edge
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Shelf: PROFESSIONAL BOOKS / BUSINESS & MANAGEMENT / TEAMWORKING
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A fascinating exploration into the surprising science of group dynamics that will forever change how you live and work
Your life is full of groups. Your work teams. Your families and friends. Your race, religion, and nationality. But most people explain the world in terms of individuals-stars and bad apples, celebrities and outcasts, or heroes and villains. We spend surprisingly little time thinking about what groups really are, how they work, and how to get the best out of them.
The Collective Edge will change the way you think about the world around you and your place in it. Our tendency toward cooperation is the foundation of human accomplishment. Nearly every scientific discovery, world-changing business, desert island musical album, and legendary sports team has a great group at its core. Groups, and group dynamics, are at the heart of the human story.
