The Creative Contrarian : 20 "Wise Fool" Strategies to Boost Creativity and Curb Groupthink

ISBN: 9781119843269
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RM89.78
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Publisher,John Wiley
Publication Date,
Format, Hardcover
Weight, 420 g
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Shelf: Non-Fiction Books / Business Finance & Accounting / Nlp

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In The Creative Contrarian, best-selling author (A Whack on the Side of the Head), speaker, and toy designer (Ball of Whacks) Dr. Roger von Oech provides readers with a fully-illustrated "Wise Fool Guide" to challenge established procedures and engage in creative thinking.

Roger shows how to gain the confidence to speak up in "groupthink" situations -- and boldly present a different perspective. From laughing at your most beloved ideas to test their validity to adding constraints to problems to reveal new solutions, he offers a framework for creativity that works in business, design, education, and anywhere new ideas are required -- and appreciated!

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