The Science of Storytelling: Why Stories Make Us Human, and How to Tell Them Better (UK)

ISBN: 9780008276973
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RM63.95
Product Details

Publisher,William Collins
Publication Date,
Format, Paperback
Weight, 420 g
No. of Pages,

Why stories make us human and how to tell them better.

There have been many attempts to understand what makes a good story - but few have used a scientific approach.

In this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us.

Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories - and make sense of our chaotic modern world.

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