The Sephora Story : The Retail Success You Can't Makeup

ISBN: 9781400232802
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RM70.50
Product Details

Publisher,Amacom
Publication Date,
Format, Paperback
Weight, 181.44 g
No. of Pages, 167

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Shelf: Non-Fiction Books / Business Finance & Accounting / Business Biography / Company Profile

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Sephora is a playground for women, chock full of lipstick, eyeshadows, foundations, blushes, and so much more, just waiting to be experienced. It's where teens learn to apply foundation and adults learn how to create the perfect smoky eye. It's the cosmetic birthplace for the iconic Kardashian contour. And it's a dominant brand, taking home a large portion of the $48.3 billion-dollar makeup industry.

The Sephora Story teaches readers how Sephora was born in Paris in 1970 and has exploded since it opened its first North American store in 1997. Now, with at least one store in almost every mall, you may find yourself fighting to navigate the store.

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