They Ask You Answer: A Revolutionary Approach To The Inbound Sales, Content Marketing, And Todays Digital Consumer

ISBN: 9781119312970
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RM89.78
Product Details

Publisher,John Wiley
Publication Date,
Format, Paperback
Weight, 420 g
No. of Pages,

They Ask You Answer is a straightforward guide to fixing your current marketing strategy. Regardless of your budget, you are almost certainly overspending on television, radio, and print ads, yet neglecting the number-one resource you have at your disposal: the Internet. Content marketing is no longer about keyword-stuffing and link-building, in fact, using those tactics today gets your page shuffled to the bottom of the heap. Quality content is the key to success, and you already have the ingredients in-house. This book shows you how to structure an effective content strategy using the same proven principles that have revolutionized marketing for all types of businesses, across industries. They Ask You Answer describes a fresh approach to marketing and the beginning of big things for your business.

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