To Be Clear
Author: Collins, Philip
ISBN: 9781529414981
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RM74.90
Publisher,Quercus
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Format, Hardcover
Weight, 420 g
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The bad reputation many businesses have in our time is intimately connected to the lack of clarity in the language they use. TO BE CLEAR is a call to arms, urging businesses to stop using the language of nonsense and start using language that has clarity and meaning. It's a lucid, entertaining and practical guide for anyone who cares about language to help them improve their communications and thus also their business practices.