We, Me, Them & It : How to write powerfully for business
Author: Simmons, John
ISBN: 9781911687009
RM86.90
Publisher,Lid Publishing
Publication Date,
Format, Paperback
Weight,
No. of Pages, 256
It's no good having a good idea if you cannot communicate it to someone else. John Simmons, in this stimulating and readable book, demonstrates how we can write and use words more creatively and persuasively in business today. From differentiating your company from another, to injecting life and vibrancy into your products and services, to writing everyday emails, this cult business book by the modern-day guru of business writing (now released as a new 21st anniversary edition) shows ways in which we can use words to gain competitive advantage in business life through "tone of voice".
