How I Started & Scaled My AI-Powered Company to 7 Figures in 12 Months

Rethink Business. Redefine Growth. Let AI Do the Heavy Lifting.

Tired of startup advice built around VC funding, long hours, and endless team meetings? How I Started and Scaled My AI-Powered Company to 7 Figures in 12 Months offers a practical alternative—one that uses AI as your co-founder, not just a tool.

Joys Lee shares how she launched Create Value International and scaled it to over RM600 million in total transacted value, all without an office, full-time staff, or external capital. Her approach is lean, digital, and deeply human: using AI not to replace people, but to empower them—starting with herself.

This book lets you take a look at how to build structure, make smarter decisions, and knowing where to let AI take over—so you can focus on scale, vision, and strategy.

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Understand Your Growth Levers

You’ll learn how to apply AI to real business functions: sales, team management, content creation, operations, and decision-making. With practical examples and a behind-the-scenes look at her systems, you’ll see how to stay lean while expanding your reach.

A Business Manual from Ground Up

This book is both a memoir and a manual—ideal for solopreneurs, educators, and founders who want to grow without burning out. You’ll get practical steps, honest lessons, and a front-row seat to how AI can power a modern, scalable business.

If you’re curious about using AI to build a business that fits your life, this book is for you. Whether you’re starting from zero or reinventing your business model, here’s a guide to building smarter with less.